Benefit was founded in San Francisco in 1976 by twins Jean and Jane Ford.Benefit makeup and skincare products are loved by fashionistas everywhere, and have become the top makeup product in Ireland. Key products are the mascaras, cheek tints, blushers, fragrances and makeup bags.

The most popular Benefit product, and also the most popular eye mascara in Ireland is the Benefit They’re Real Mascara.This jet-black mascara lengthens, curls, volumises, lifts & separates lashes for a spectacular look.

The cheapest place to buy Benefit They’re Real Mascara online in Ireland is through House Of Fraser Ireland. Here you can buy Benefit Makeup for a much lower price than any other shop in Ireland and have it delivered to anywhere in Ireland for FREE.



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